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Grocery Aid Awareness Day - Grocery Aid Awareness Day

GroceryAid Awareness Day: 3 March 2020

After a successful first Awareness Day last year, GroceryAid are running this year’s Awareness Day on 3 March.

Last year, GroceryAid launched their first Awareness Day with the aim of spreading the word about the free emotional, financial and practical support available to all grocery colleagues from the industry charity. This year they are running the campaign with the theme ‘Did you know’, encouraging people to post facts they might not know about GroceryAid’s support services under the hashtag #GroceryAidDay.

They saw 63 companies take part, with 5,483 stores and manufacturing sites sharing Awareness Day information with colleagues. Last year's Awareness Day led to a 31% increase in applications and a 22% increase in calls to their helpline. One person who they helped through this was James.

James is in his late 20’s and recently lost his driving licence due to a medical issue. It also meant his shift pattern had to change which led to his partner having to cut her hours to drive him to work and also pick their daughter up from nursery.  As a consequence, their household income has reduced and they’re struggling to cope.

GroceryAid helped with a one-off grant to help them adjust, and recommended they work with StepChange to learn how to budget on a reduced income.

Source: GroceryAid